IMPORTANCE OF PROVIDING
QUALITY SERVICE TO CUSTOMERS
1. What do
quality customer services mean to us?
It
means by providing the best attention to the customer and addressing his
or her needs or the company’s need. The service that is going to be
given to them by must be excellent.
2. What is the
importance of providing quality service to customers?
They
will return to you and buy your product or services from you. They will
be your long term customer. By becoming your long term customer, your
advertising budget can be reduced. With the money you save from
advertisement, you could channel the money towards improving or
inventing new products and services. Many customers look forward to
better products or services over the years. It is human nature. As the
society becomes more developed and becoming richer, services standards
in products or services must be upgraded to meet their status. This is
because customers will become more demanding. Thus, by providing
quality service to customers, it helps you to satisfy and retain
customers.
3. How to
address the importance of providing quality service to the customers?
First snippet
·Watch this
snippet. Listen to the type of words used by the customer and
waitress.
·Look at the
body language of the customer and the waitress. How would you describe
the body language of the customer and waitress?
Second snippet
·Watch this
snippet. Listen to the type of words used by the customer and
waitress. Write the type of words used by the waitress.
·Look at the
body language of the customer and the waitress. How would you describe
the body language of the customer and waitress?
·What type of
customer service would you like to experience and why?
a. In groups of four,
share your experiences about the type of customer services experiences
that you encountered. Two people in the group could share bad
experiences while another two could share bad experiences. Write it out
on the paper. Thereafter, let us analyze whether the type of bad
experiences have anything in common or they are an isolated case. We
will do the same for the good experiences too.
b. Think amongst
yourselves, why we have to analyze such type of encounters that you have
experienced. Definitely all of us have encountered it many a times or
at least a few times already.